CAPSTONE MAY 2024


I created a brand for a cafe and bookstore that would bring people together and form a sense of community. 
What’s the Problem?
People often express frustration of not having places to meet others and unwind outside of work or at home. There has been a disappearance of third spaces as remote work has become more common leaving people feeling disconnected to their community. Because of this disconnect, cafes, bookstores, and coffee shops have become increasingly popular among Gen Z. 














                         








             



em.barker312@gmail.com




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